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What are Channels?

Lumiere Channels are multi-video environments where viewers can navigate and watch freely.

Channels let you host and test multiple video activities in a single, organized environment. They're ideal for full campaign testing or multi-video research β€” and they automatically track viewer behavior like video selection and watch time.
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Key channel features

  • Custom/Skinned Channels: Fully brandable to mimic platforms like Netflix, Hulu, or Apple TV.

  • Custom Icons: Adjust icon size and shape to tailor the viewer interface.

  • Welcome Message: An optional pop-up to give viewers context or task instructions when they enter the channel.

  • Viewer Goals: Set requirements (like watching at least 3 videos or 8 minutes total) before viewers can move forward in the study.

For more, check out our Channels overview.

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